Travel Albania & More
A multilingual tourism website connected to CRM and marketing workflows, so international travellers can explore tours in their language and every enquiry is followed up.
- Type
- Client project
- Sector
- Tourism and travel
- Capabilities
- Web Design · Web Development · CRM Solutions · Email Marketing
- Status
- Website and workflows delivered; booking API in planning
- Website
- travelalbaniatouroperator.com
01Context
Travel Albania & More is a tour operator offering tours and destination experiences in Albania to international travellers.
02Challenge
Travellers research in their own language and compare several operators before they enquire. The business needed to present tours clearly in more than one language, and to capture, track and follow up each enquiry reliably.
03Scope and responsibilities
- Multilingual website design and development
- Tour and destination content structure
- CRM setup for enquiries
- Customer communication workflows
- Marketing workflows
- Booking-system API integration plan
Our team handled discovery, design, development, CRM and marketing workflows, with one project lead throughout.
04Solution
We organised the website around how travellers decide, by destination and by type of tour, with a consistent structure for each tour, so content can be added and maintained in every language.
Website enquiries are managed in the CRM, where customer communication and marketing workflows use the same contact records. The team works from one source of information instead of several inboxes.
Connecting a booking system through its API is planned as the next phase, linking availability and reservations to the website.